Peter Schroeder is an accomplished DJ, entrepreneur, and tech pioneer. He founded Telzio in 2013, a cloud phone system solution for businesses of all sizes. Peter's background in music and technology has shaped his entrepreneurial journey, and he brings a unique perspective to the business world. Summary: Peter Schroeder, founder of Telzio, shares his journey from being a DJ to becoming an entrepreneur and tech pioneer. He discusses the importance of having a business mindset and the need to focus on sales in order to grow a business. Peter also talks about his upbringing and how his parents' influence shaped his passion for music and technology. He shares insights into the music industry and the changes he has witnessed over the years. Peter explains how he transitioned from being a DJ to starting his own music label and eventually founding Telzio. He discusses the challenges of competing against big companies and the strategies he used to grow his business, including SEO and word-of-mouth marketing. Peter also talks about the importance of creating a positive work environment and the role of autonomy in employee satisfaction. He shares his thoughts on legacy and the pride he feels in his children's accomplishments. Key Takeaways: Having a business mindset means constantly thinking about the profitability of your ideas and whether they can be sold.The music industry has changed significantly, with the focus shifting from DJ skills to social media presence and hit songs.Peter's upbringing in a musical and technological environment influenced his career path and entrepreneurial spirit.Telzio's success is attributed to its focus on SEO and providing a user-friendly product that meets the needs of businesses.Autonomy and a positive work environment are key factors in employee satisfaction and retention.Support the showDo you want to be a guest on multiple podcasts as a service go to: www.podcastintroduction.com Find more details about the podcast and my coaching business on: www.absolutebusinessmindset.com Do you want to be a podcaster? Sign up on www.abmpodcastcourse.co.uk Find me on LinkedIn - https://www.linkedin.com/in/mark-hayw... Facebook - https://www.facebook.com/markjhayward​