#450 The Miller Tale
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Description
A nostalgia-soaked campaign by Miller Lite and a pepped-up approach by Sonic Drive-In both seem bent on lifting the national mood, through drunkenness and/or french fries. Plus, a medical referral service makes a rash decision. Here are links to the ads and articles we talked about in this week’s show: Miller Lite Revives Iconic Great Taste, Less Filling Debate Featuring A New Generation Of Celebrity All Stars https://www.prnewswire.com/news-releases/miller-lite-revives-iconic-great-taste-less-filling-debate-featuring-a-new-generation-of-celebrity-all-stars-302095996.html Miller Lite - Bob Uecker & John Goodman https://youtu.be/5TeOCy0lA8M?si=6cyY4sirOCRGbsQv Miller Lite - Conrad Dobler, troublemaker https://youtu.be/21QtXjUodsg?si=YAHD91djIfvsEjyR Miller Lite - Destiny https://www.ispot.tv/ad/6TSQ/miller-lite-destiny-feat-jj-watt-luke-wilson-reggie-miller-mia-hamm-david-ortiz Miller Lite - Nothing better, Reggie Miller & JJ Watt https://youtu.be/a37soHskwIs?si=ako0A7wEyRlgpof_ Miller Lite - Fan Chants https://www.ispot.tv/ad/6WNB/miller-lite-fan-chants-featuring-david-ortiz-jorge-posada-and-luke-wilson Miller Lite Beer Tape https://www.youtube.com/watch?v=5itidlp4FM0 Sonic - Live Free campaign launch https://www.marketingdive.com/news/sonic-drive-in-live-free-brand-platform-campaign-qsr-marketing/717546/ Sonic Drive-In - Live free eat Sonic https://www.youtube.com/watch?v=u6pBfdfVIuA Sonic - Groovy Fries https://www.youtube.com/watch?v=btf2rnbtGes ZocDoc: Rash https://youtu.be/v9ke4XmfJvc?si=hSyA69cwIf8PN5y8 Hyundai Tucson: Blind Date https://www.ispot.tv/ad/6hES/2024-hyundai-tucson-joy-is-advanced-tech-and-safety-features-t2
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