In this episode of the Apartment Investors Podcast, host Jonathan Twombley interviews Jilliene Helman, the CEO and founder of Realty Mogul, a pioneering online platform for real estate investing. The conversation covers the origins and evolution of Realty Mogul as one of the first equity crowdfunding platforms in real estate, fueled by the 2012 JOBS Act which revolutionized online investing. Helman discusses the challenges and strategies of starting and scaling the platform, the impacts of COVID-19 on real estate investment trends, and the future of investing in a dynamically changing market. With insights into different investment approaches, including fixed vs. floating rate debt, and the importance of a long-term, sustainable business model, this episode offers valuable lessons for both seasoned and aspiring investors. 🖋️ Some key points: (00:30) Introducing Jilliene Helman : The Mind Behind Realty Mogul (01:04) The Genesis of Realty Mogul and Crowdfunding in Real Estate (05:03) Navigating the Cold Start Problem and Growing the Platform (07:26) The Evolution of Realty Mogul and Its Impact on Real Estate Investing (20:50) The Future of Real Estate Investing and Realty Mogul's Role (33:29) Reflections and Advice for Aspiring Entrepreneurs 📑More about Jilliene Helman  Jilliene Helman is the Founder and CEO of RealtyMogul, a leading online platform for real estate investing with over 280,000 members. Through the platform, individual investors have collectively invested over $1.1 billion of capital into over $7 billion of real estate assets (as of 1/31/2024). Jilliene holds Series 7, 24 and 63 investment licenses and is a Certified Wealth Strategist. She’s been featured as an expert on startups and real estate investing on Bloomberg, CNBC, The New York Times, Yahoo! Finance and Entrepreneur.      🌎Reach out to  LinkedIN https://www.linkedin.com/in/jillienehelman Twitter https://twitter.com/jillienehelman?lang=en Realty Mogul https://www.realtymogul.com/jilliane-hellman 🌎Reach out to Jonathan Twombly LinkedIn: https://www.linkedin.com/in/jonathandtwombly Loved this episode? Leave us a review and rating on Apple podcasts by clicking here. 🔅 Previous Episodes on Apartment Investor’s Club Going From Working In Hospitality To Multifamily Investing & Hotel Conversions With Charlie Rushton Hotel Conversions To Multi Family Housing With David Peters 🎤 Podcast post-production by EZPZ Podcasting