If your boss asks you how much are you spending for one paying customer, would you know the number?

For sustainable mobile app growth you need to focus on activation first, not acquisition! Listen how you can avoid the ‘leaking bucket’ problem and grow efficiently.Enjoy listening and don't forget to visit our...

When it comes to attribution tools, should you go for the market leader or do challengers provide more bang for the buck? Here is how to choose the right mobile attribution partner for your app, what are the specifics of mobile attribution providers and...