Backing Brilliant Business is a Radiocentre Podcast hosted by Saira Khan. In this series, Saira sits down with some of the biggest names in business to ask them about the challenges they’ve faced and how they overcame them. They’ll provide guidance, insight and inspiration to help you utilise the power of radio to grow your business. Each episode takes a look through our guest’s CV to discover the most rewarding and most challenging aspects of their career so far. And we discover their three key lessons in business - the learnings, advice and practices that they want to share to help you be better at whatever it is you do. Follow or subscribe to get every episode as they’re released, or visit www.radiocentre.org/business to see how radio can help back your brilliant business with our step by step guide to radio advertising. Follow Radiocentre on social: Facebook: @RadiocentreUK Instagram: @radiocentre_uk Twitter: @Radiocentre See acast.com/privacy for privacy and opt-out information.