How to Spend Ad $$ with Danielle Butterfield of Priorities USA
Listen now
Description
Campaigns spent $8.5 BILLION on political advertising in the 2020 election cycle. That may seem astonishing, excessive, or even absurd, but if you want to know how campaigns win (and lose), you need to understand ad dollars. Danielle Butterfield is the executive director of Priorities USA – the largest Democratic super PAC. Before Priorities she ran digital advertising campaigns for Hillary Clinton and Barack Obama in 2016 and 2012.
Amanda and Faiz talk with Danielle about the challenge of convincing Democrats to fully fund digital advertising campaigns (as opposed to TV); why Donald Trump does so well online; and why new privacy changes will make it difficult to target voters.
Learn more about your ad-choices at https://www.iheartpodcastnetwork.com
More Episodes
Published 11/04/21
Amanda brings Battleground fans a very special series finale, featuring guest co-host Addisu Demissie and a conversation with Maggie Haberman of The New York Times. Addisu is the CEO of More Than a Vote, a voting rights organization started by LeBron James. He has spent decades in politics, most...
Published 11/04/21
“In conservative media, there’s an incentive to put out misinformation, and to essentially lie.” David Brock, founder of Media Matters — a rightwing media watchdog group — knows exactly how the conservative media ecosystem works, because that’s where he cut his teeth. For the first half of his...
Published 10/28/21
Links
Genres
Artwork or description wrong?
Request an update »
Updates may take a few minutes.
Do you host a podcast?
Track your ranks and reviews from Spotify, Apple Podcasts and more.
See hourly chart positions and more than 30 days of history.
Get Chartable Analytics »
See hourly chart positions and more than 30 days of history.
