In today's episode, we have two guests, both deep in the promotion of honey and honey bees.  First up, Jeff talks with Allison Hager, the 2023 American Honey Princess, and then we talk with Keith Seiz, of the National Honey Board (NHB) and how they are promoting the use of honey and how this benefits beekeepers across the United States. First up, we learn about the American Beekeeping Federation Honey Queen program. This program selects an ambassador to represent the beekeeping industry, promoting honey and educating the public about the importance of bees. Jeff talks with Allison Hager, of Iowa and the 2023 American Honey Princess,  about the Honey Queen Program and upcoming visits. The National Honey Board was established in 1985 through an Act of Congress and managed by the USDA’s Agricultural Marketing Service's, Research and Promotions Program, as an industry-funded organization promoting honey and honey products. They became operational in 1987. Their mission is to increase consumer awareness, research, and education about honey, as well as support the sustainability and success of beekeepers nationwide. While originally funded by honey producers, as of 2008 the funding has switched to US honey packers and importers, where the first handler or packer is assessed $0.015 per pound of honey and honey products. The NHB serves as a valuable resource for beekeepers, offering essential information on best practices, research advancements, and market trends. Check out their wonderful and informational website today! We hope you enjoy the episode. Leave comments and questions in the Comments Section of the episode's website. Links and websites mentioned in this podcast:  American Honey Queen Program: https://abfnet.org/american-honey-queen-program/ National Honey Board: https://honey.com/ NHB Hive Sessions Educational Series: https://honey.com/honey-industry/resources/hive-sessions-volume-1 Beekeeping Today Podcast on YouTube: https://www.youtube.com/@beekeepingtodaypodcast Honey Bee Obscura: https://www.honeybeeobscura.com ______________ Betterbee is the presensting sponsor of Beekeeping Today Podcast. Betterbee’s mission is to support every beekeeper with excellent customer service, continued education and quality equipment. From their colorful and informative catalog to their support of beekeeper educational activities, including this podcast series, Betterbee truly is Beekeepers Serving Beekeepers. See for yourself at www.betterbee.com This episode is brought to you by Global Patties! Global offers a variety of standard and custom patties. Visit them today at http://globalpatties.com and let them know you appreciate them sponsoring this episode!  Thanks to Strong Microbials for their support of Beekeeping Today Podcast. Find out more about heir line of probiotics in our Season 3, Episode 12 episode and from their website: https://www.strongmicrobials.com Thanks for Northern Bee Books for their support. Northern Bee Books is the publisher of bee books available worldwide from their website or from Amazon and bookstores everywhere. They are also the publishers of The Beekeepers Quarterly and Natural Bee Husbandry. _______________ We hope you enjoy this podcast and welcome your questions and comments in the show notes of this episode or: [email protected] Thank you for listening!  Podcast music: Be Strong by Young Presidents; Epilogue by Musicalman; Walking in Paris by Studio Le Bus; A Fresh New Start by Pete Morse; Wedding Day by Boomer; Original guitar background instrumental by Jeff Ott Beekeeping Today Podcast is an audio production of Growing Planet Media, LLC Copyright © 2023 by Growing Planet Media, LLC