As Kung Fu Panda 4 debuts in China and the Ghostbusters hit the big screen domestically, it’s an exciting week for box office. We delve into the audience of Ghostbusters: Frozen Empire to explore how the audiences for the franchise has evolved over its 40 years, and look into horror double-features with Immaculate and Last Night with the Devil here on Behind the Screens. Topics and times: Ghostbusters: Frozen Empire box office overview - 1:31 Ghostbusters: Frozen Empire audience analysis - 3:24 Multigenerational audience appeal - 6:22 Box office top 5 roundup - 8:57 Immaculate audience analysis - 10:06 Late Night with the Devil box office and audience - 13:00 Godzilla x Kong pre-sales - 16:08 Next week - 18:08 Find us at https://www.linkedin.com/company/vista-group-limited/, and follow @moviohq & @numeroboxoffice on Twitter Box Office Overview: Kung Fu Panda 4 launched in another 13 international markets this weekend including China, taking $72M around the world, its global cumulative total nearly reaching $270M. Ghostbusters: Frozen Empire topped the box office with $45.2M domestically and $16.4M internationally from 25 territories, for a global debut total of $61.6M. Dune: Part Two grossed a further $48M this past week, and now sits at a global total of $575M. Immaculate debuted to $5.3M at the domestic box office for 4th position this weekend.