Belief Sport and Belief Radio are live for an outside broadcast in Croydon, South London, UK, in association with Mama Mia Restaurants, to capture the Olympic torch procession through the town centre. Rich Smith and Phil Keeler brave the crowds of thousands and thousands of people lining the streets to be part of this once in a lifetime Olympic experience, with soundbites from the general public and interviews with several local dignitaries and business owners, including ex-Mayoress of Croydon - Marianne Bowness and enthusiastic sports organiser and former national amateur boxing champion -Winston McKenzie, who is also the Chairman & founder of the Croydon Youth Games and UKIP spokesperson on Culture, Media and Sport. Deborah Mulungye from AMP Managed Suites, part of Schroders Asset Management, gives her views on business in Croydon and reaction to the Olympic torch celebrations. Also featured are discussions regarding The 10th European Nations Dragon Boat Championships taking place between Friday 27th to Sunday 29th July 2012 at the Nottingham National Water Sports Centre, with live coverage of racing by Belief Sport TV and Belief Radio. Tune-in and follow the daily sports programmes between 23rd and 30th July 2012 and actual racing between 27th and 29th July 2012 via iTunes and direct at beliefsport.tv, beliefradio.com and idbfdragonboat.tv. Further information can be found at beliefglobal.com and email enquiries/news stories to [email protected].