087: Bootstrapped to $83M. Samcart, Brian Moran & Mathematical Marketing
Description
DESCRIPTION:
In this episode of “Beyond a Million”, join host Brad Weimert as he sits down with Brian Moran, the CEO and founder of SamCart. Brian takes us through his incredible journey of bootstrapping his business and later securing $83M in series B funding in 2019.
Brian underlines the pivotal role of assembling the right talent in a software development crew and highlights the number 1 thing you should not do when starting a SaaS company. We also dive into his expertise as a digital marketer and funnel builder to bring you tactics that you can implement today.
Tune in to gain insights from Brian's experience in entrepreneurship and business development.
Brian Moran is a former college baseball player turned successful online entrepreneur. After studying marketing at Grove City College, he launched thetrainedbaseball.com, offering digital baseball courses. Brian excelled at creating efficient sales funnels and pioneered the "one-page funnel" strategy, boosting conversions with less effort. This approach not only covered his costs but also built a loyal audience through valuable content. He later founded SamCart, an e-commerce software company, quickly becoming an internet millionaire.
HIGHLIGHTS:
Brian Moran's bootstrap journey to $83M in series B funding
Precious mentorship advice for entrepreneurs
Samcart and Creator U's tailored solutions for all business stages
Brian's emphasis on assembling a proficient software development team
The importance of media buying and paid advertising
SOCIAL MEDIA
Website URL: https://www.brianmoran.com/
Social Media URL:
Brian Moran’s FB 👉 https://www.facebook.com/followbrianmoran
Brian Moran’s IG 👉 https://www.instagram.com/brianmoran13/
Brian Moran’s LinkedIn 👉 https://www.linkedin.com/in/brian-moran-13836115/
TIME STAMPS:
00:00: Prelude
01:03: Introduction to Brian Moran
01:49: What is SamCart?
05:12: How did SamCart start?
12:15: Transitioning from course community to software
17:26: Choosing the Right Business Model
21:18: How did Brian think about building a software company?
23:50: How did he get his start at Samcart?
27:56: If you started a software company today, would you seek investor funds or fund it yourself?
31:36: Best advice from Tom Kulzer and Clate Mask
34:47: What was the business model of SamCart?
38:27: Would Brian have done the bootstrapping version differently?
45:30: Brian’s biggest mistakes in building a software company
48:40: What are the components that Brian thinks are mission-critical?
52:47: How SamCart became a course platform
56:50: Learning from mistakes and moving on
59:39: How to find more information about SamCart
1:00:47: Support Beyond A Million
1:01:21 - END
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