In today's episode, we dive into marketing, real estate investing, selling real estate education information, and what you should not do when it comes to the IRS.  Brad interviews Joe McCall, a successful real estate entrepreneur who has sold over $15 Million online through educational products and runs a successful real estate acquisition company.  You’ll learn where and how to start investing in real estate, plus tactics for people already in the game who want to level up. Plus, the marketing strategies and sales tactics that Joe uses every day that can be applied to any business.  Joe had a close call with the IRS that almost landed him in jail, and he’s got some advice for all of us.  Buckle up and get ready for another exciting episode of Beyond A Million. Joe's Links: 👉 https://joemccall.com/  👉 https://www.youtube.com/channel/UC8sDNJNfVFO9t7yTlTXnMFA 👉 https://www.realestateinvestingmastery.com/podcasts/   Time Stamps: 02:56: Background on Joe McCall 04:35: Marketing in the real estate education space 08:15: Best advice from real estate education gurus 13:00: Give more to get more, the law of reciprocity  17:55: Delivering value and borrowing influence for offers 19:04: OG marketers and their strategies 22:28: Solving problems with Psychology on through webinars 26:40: How Joe got into education products 27:46: Selling $15M online 32:33: How distraction is the enemy of Entrepreneurs  33:41: Real estate investment strategies 40:25: Why real estate is the strongest way to build wealth  44:20: How to make money with vacant land deals 56:13: Real estate fraud and 3 letter agencies  1:02:35: BIG trouble - IRS and jail time 1:13:11: How Joe worked it out with the IRS 1:22:38: Where to find Joe and his trainings