Beauty Biz is hosted by Adore Beauty founder, Kate Morris, and senior Category Manager for skincare & wellness, Danielle Chee. Over 5 episodes, Kate and Danii will be interviewing inspiring female beauty brand founders, as well as covering the Adore Beauty business story. Tune in to hear about some of the challenges faced by our guests, how they’ve navigated a saturated market, and what’s next on the horizon for their brands. On this week's episode, Kate and Danii talk with Ava Matthews, one of the cofounders of of the wildly popular Ultra Violette. The three discuss the story of how Ultra Violette was born, what's next, and the key ingredients in nailing Ultra Violette's social media presence.  Hosts: Kate Morris & Danielle Chee Guest: Ava Matthews Shop Ultra Violette at Adore Beauty here: https://www.adorebeauty.com.au/ultra-violette.html  Receive a 4 piece Goodie Bag with your Adore Beauty order over $99. Use promo code: PODCAST The offer is only available to AU residents. Available while stocks last. Full terms and conditions are available at: https://www.adorebeauty.com.au/promotion.html Disclaimer: https://www.adorebeauty.com.au/disclaimer.html See omnystudio.com/listener for privacy information.