Johanne Penney is the Founder & CEO of Amp Up Your Voice, a progressive anti-racism and diversity, equity, and inclusion consultancy that partners with modern and progressive brands and businesses who are on their journey to authentically diversify their business and who want to be true advocates. Working up to and mainly at C-Suite level Johanne helps drive real change and elevates brands by ensuring Inclusion and belonging and to authentically be part of the Racial Equity change movement. She does this through a range of media: providing expert DEI consultancy services, devising long-term DEI strategies and delivering high energy, unique, educational engagement sessions. She is also a public speaker and mentors’ organisations that want to change and proactively champion DEI. Johanne also coaches individuals who need support around DEI, to navigate and grow their careers and those who are affected by systemic barriers to success. She prides herself on being a positive disruptor and is also a culture writer and author of the eBook ‘The Road Map to Diversity, Equity and Inclusion’ - a guide on how to take positive action and drive inspirational change. In this episode Jo and Alicia discuss: The upbringing within the Jehovah's Witness community Her journey discovering Caribbean culture Overcoming discouragement from pursuing higher education Experiencing extreme overt racial discrimination and its role in launching her business The mission of Amp Up Your Voice in assisting organisations www.ampupyourvoice.com or download the eBook: https://lnkd.in/e92iAYGB  IG: @ampupyourvoice LinkedIn https://www.linkedin.com/in/johanne-penney-2114511a/