Reto Bolliger is an entrepreneur that has co-founded Chaiz, a car warranty marketplace and Follow Alice, a travel brand that offers adventure trips globally. In this episode, Reto dives into growing travel companies using YouTube and how to better connect with customers and fans. He explains the importance of finding a niche and how to differentiate yourself on a crowded niche or industry. The story on how he started Follow Alice is also really interested and shows how you can create a business from your passion. GUEST LINKS - Name: Reto Bolliger - Website: followalice.com -YouTube: https://www.youtube.com/c/FollowAlice RESOURCE LINKS - Website: blitzgrowth.com - Course, funnel, & store builder: hyax.com - Giveaway & contest builder: vyper.ai - Free marketing courses & guides: jackpaxton.com