Long time blogger, search engine analyst, and well known online privacy advocate Blog Bloke describes the concept of intellectual property and why it is so important to understand. Blog Bloke provides in depth analysis of intellectual property,including the most commonly misunderstood principles, in easily understood language, Blog Bloke offers his ideas on why bloggers need to understand how intellectual property affects their posts and their ideas. He also presents the concepts of idea ownership and how proper attribution of ideas and posts is essential to good blogging practices. He also shows bloggers how to discover if their ideas are being used improperly by others, and how to take action to protect your own intellectual property. Learn how be a better blogger, who respects the intellectual property of others, and how to protect your own ideas from idea theft as well.