Melissa Gonzalez: The Fabulous Opportunities in pop-up retail
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Description
Continually pushing the boundaries of experiential retail, Melissa Gonzalez is an award-winning innovator, seasoned visionary, and brand storyteller. She is the CEO of The Lion’esque Group and Principal and Shareholder at MG2. Always pioneering the integration of physical environments and cutting-edge technologies she works with companies such as Nexcom, Nordstrom, and Burrow foster foundational consumer engagement and evolve their offering. A passionate mentor and strategist, Melissa works hand-in-hand with clients to understand their greatest aspirations. She leads creative teams to deliver authentic solutions from concept to completion, helping clients achieve their ultimate vision. She was honored with the ‘Women In Design’ award of the year by Contract Magazine and in 2019 was recognized as one of LinkedIn as well as design:retail’s ‘Top 10 Retail Design Influencers of the Year’. When she’s not recording podcasts or dreaming up innovative retail spaces, Melissa can be found seeking inspiration in unexpected places (like skydiving 10,000 feet above ground).
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