Selling to the Modern Buyer in a Digital Age
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Description
If you are pitching your products or services with powerpoint presentations, you are not speaking to the modern buyer. Learn about sales enablement on the Brand Lab Series™ podcast.
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Published 05/03/20
The coronavirus has changed everything.  In the fifth in a series of special Brand Lab Series™ episodes, we talk about the implications of reopening the economy with Bob Moesta. Bob is the President and CEO of ReWired Group, an adjunct lecturer at Kellogg, a guest lecturer at Harvard and MIT, and...
Published 05/03/20
The coronavirus has changed everything.  In the fourth in a series of special Brand Lab Series™ episodes, we talk about how to rethink Sales and Marketing with Erin Kelly.  Erin is the Vice President of Sales and Marketing at Network Health, a Wisconsin-based health insurance company.   In...
Published 04/20/20