This week on Brand on Purpose, Aaron talks to Nadya Okamoto, the CEO and Co-Founder of lifestyle period brand August. Nadya shares what made her passionate about the period care space and what she has learned from building a brand that is dedicated to making high-quality period care more accessible. Tune in to hear Nadya and Aaron discuss marketing in the attention economy, why social media can be a double-edged sword, and how purpose-led brands can create change throughout an entire industry. Head to www.itsaugust.co to learn more about August. Production Credits: Aaron Kwittken, Haley Sacotte, Nina Valdes, Maria Bayas, Michael Grubbs, Anna Lamm and Mathew Passy Learn more about your ad choices. Visit megaphone.fm/adchoices