Album 5 Track 28 - Live from CGI: World Central Kitchen's Lisa Abrego We are back at you with a special LIVE edition of Brands, Beats, & Bytes from the stage at the Clinton Global Initiative. We are graced with the incredibly generous, successful, and thought-provoking Lisa Abrego, who serves as the Director of Communication Strategy for World Central Kitchen. Her generous heart has led her to many places in her career prior to WCK, and her stories will inspire you to lean back into your community (and world).  Here are a few key takeaways from the episode: Sometimes the first step is just showing up The importance of the brand experience Leading with authenticity is important in your marketing efforts You have the power to do anything, to meet the moment. NOTES:Connect with Lisa:Lisa Abreego | LinkedIn Show Partner: SpecificityLearn More About Specificity  Stay Up-To-Date on All Things Brands, Beats, & Bytes on Social Instagram | Twitter