Focusing on the ‘Triple Bottom Line' in B2B Marketing
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Description
As CEO of the clean energy consulting firm Link Positive and co-founder of soon-to-launch energy optimization implementation startup Minify Energy, Ben Wallace understands the deeper business implications of sustainability.
In his wide-ranging Break Free B2B interview with TopRank Marketing, Ben explains the “Triple Bottom Line” and the material impact on productivity, brand image, employee awareness, and more.
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