I caught up with Jo Szczepanska - a phenomenal design talent based out of Melbourne, Australia. Jo sent me an article that they wrote a while ago about persona’s, and it was so good that I thought we should do an episode to dig into it a little deeper. Jo’s one of my favourite people and designers and is a great brain, and heavily involved in the co-design space. Read article: https://www.thisishcd.com/post/is-it-time-to-refresh-repair-or-retire-your-personas Connect with Jo: https://www.linkedin.com/in/joszczepanska/?originalSubdomain=au Read transcript: https://www.thisishcd.com/episode/jo-szczepanska-is-it-time-to-refresh-repair-or-retire-your-personas Other links Become a Patron of This is HCD / https://www.thisishcd.com/become-a-patron Sign up to This is HCD Newsletter / https://www.thisishcd.com/community/stay-up-to-date-with-this-is-hcd Follow Gerry Scullion on Twitter / https://twitter.com/gerrycircus Follow This is HCD on Twitter / https://twitter.com/thisishcd Learn more about your ad choices. Visit megaphone.fm/adchoices