Selling Building Materials in Canada
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Description
I interview Alison Raes, founder of the ILA Marketing Group and Katabatic Manufacturing. ILA is an independent rep firm that represents a number of US manufacturers in Canada. Katabatic is a Canadian based manufacturer of construction adhesives. Alison has helped a number of building materials companies to grow their sales in Canada. In this episode, Alison shares the most important things you need to do to be successful in Canada.
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