How do you present, market, and sell your offerings with value? There are a number of approaches people use to convert their leads into sales, and yet you may not be aware of what is really happening under the surface of these tactics.  We'll look at various approaches to getting people's money, including The Con, The Hustle, and The Exaggerations that are commonly used online. I'll share with you examples of each of these approaches, plus help you get clearer on how you want to genuinely connect with your people in a valuable way.    New show for awake and conscious entrepreneurs, authors, healers, experts, and teachers! Inspiring, real world stories every week about clients, readers, business and books to support building your dream career. We'll discuss Business and Books topics to help you grow as an entrepreneur, author, solopreneur, healer, or anyone offering their gifts to the world.