Social shopping: The battle for Gen Z
Listen now
Description
The social shopping industry is estimated to reach around $8.5 trillion in global sales by 2030. So what are the big tech giants doing to win over a generation of teenagers hooked onto shopping on social media? We find out what makes shopping social and find out what happens when a country bans social shopping on the world’s fastest growing platform. We speak to Gen Z shoppers, social media experts and an Indonesian business owner who almost had to let his staff go after the government changed the law around selling on social media. Presented and produced by Sam Gruet (Image:Livestream seller Evo Syah. Image credit: Evo Syah)
More Episodes
Published 07/02/24
It's a familiar feature of our oceans and beaches and yet its environmental impact has largely been overlooked. Now supporters say seaweed can help us address climate change by reducing our reliance on fertilisers, and by reducing the methane emissions produced by cows. On top of that,...
Published 06/26/24
With just over a week to go until the UK General Election, we head to the seaside town of Southport in the north west of England. We speak to students and young entrepreneurs who live in the area to find out how they are feeling. We ask about the impact of inflation and a rising cost of living,...
Published 06/25/24