Welcome to an enlightening episode of the Business Strategy podcast. I'm your host, Steve Coughran, and today we're privileged to have Rich Horwath, CEO of the Strategic Thinking Institute, with us. In this volatile business landscape, strategic thinking is no longer optional - it's a necessity. It's time to decode the true essence of being strategic. Backed by his vast experience, Rich will help us navigate through common strategic missteps that leaders often make and introduce us to the concept of Strategic Fitness, a critical tool for those aspiring for profitable growth. We'll hear real-life examples of how strategic approaches have triumphed over significant challenges, differentiate between strategy and tactics, and understand the key metrics to measure strategic success. In our dialogue, we'll unravel how strategic thinking bolsters long-term value and the influence of strategic leadership on team performance and morale. Considering the swift technological advancements and shifting market dynamics, we'll also forecast the future of strategy. Let's get started! Links: Do you have ideas or feedback to share? Email me at [email protected] To learn more about us, visit:  https://www.coltivar.com/ Check out our free masterclass "The Surprising Path to Excellence". Disclaimer: The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation. This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information. Support the show