My gentle launches are simple: Early bird for 1 week, then regular price for 1 week before the course begins :) Get full access to Authentic Business for Solopreneurs with George Kao at georgekao.substack.com/subscribe

Watch/listen to this episode first… Follow-up question I received: "So let's say we have an offer like with your example, 3 're-works' over 6 weeks... once you've got the most response from whichever one... when would you actually then launch what you'd been talking about? Would that be your...