In China, audiences are falling in love with a new TV drama featuring poverty alleviation these days. "The love between mountain and sea" is enjoying a rating of 9.4 out of 10 on social networking service platform Douban. Any rating higher than 9 is considered a high rating. The drama tells a story of how residents in a mountainous area in the northwestern Chinese region of Ningxia bid farewell to poverty under the help from the coastal province of Fujian. Ding Heng explains the drama's popularity.