Today’s conversation is with David Robson. David is an award-winning science writer specialising in the extremes of the human brain, body and behaviour. I had the pleasure of hosting David earlier this year to cover the power of the mind to shape our outcomes using the Expectation Effect, this time round we discuss David’s latest work and book “The Laws of Connection - The Transformative Science of Being Social”. It has become clear from multiple studies a greater sense of connection is consistently linked to greater health and longevity. Social activities reduce psychological distress, protect us from infection, and lower the risk of Alzheimers and heart disease. When people feel they have strong social support, they also perform better on tests for problem solving and creativity. These benefits sound almost too good to be true if all it takes is for us to unlock more and deeper social connections, but that is exactly what David’s work and book has found. Expect to go through the fascinating science behind the effect of social connections, and how we can be better at being social utilising David’s 13 laws of connection. Many of these are small changes with a huge positive ripple effect and I’m excited to share them with you and hear which ones you immediately take action on. Please make sure you hit the subscribe or follow button and if as you’re listening you think this episode could benefit a friend or colleague then please do copy and paste the link and share the podcast. Lastly, if you are someone who wants to unlock the power of podcasting to grow your personal brand, your network, and your business this year then My Podcast Masterclass is for you. I’ve built the perfect video learning platform for you to start, scale and sustain your own podcast using my systems and processes to host the best guests in your niche, to record like a pro, and to market and distribute your content to the maximum eyes and ears. The link to join my podcast masterclass is in the show notes - http://mypodcastmasterclass.thinkific... Connect with David: Website - https://davidrobson.me/ Twitter - https://x.com/d_a_robson?lang=en LinkedIn - https://www.linkedin.com/in/david-robson-5761791b/ Connect with Col: Instagram: https://www.instagram.com/col.cambro/ Email List - https://mailchi.mp/548e38ba5942/colincambro Support me: buymeacoffee.com/ColCamBro