We all know how important it is to show our face on camera to build connections with our followers and potential customers, but why do so many of us struggle to hit record and show ourselves? Today Elaine from Go For It Girl Entrepreneur chats with me about how we can harness the power of video on our socials to boost our brand and sell more products.   In this episode we chat about: - The reasons why so many of us are afraid to show our faces on camera. - How being authentic and relatable (on and off camera) is more important than being polished and seemingly 'perfect'. - Why it's important to speak to 'one person' instead of the masses.   ----------   ELAINE'S LINKS: Instagram: https://www.instagram.com/goforitgirlentrepreneur/ Website: https://goforitgirlentrepreneur.com/   SHOW LINKS: - The Candle Makers Collective (membership): https://candlebusinesscoach.com.au/the-candle-makers-collective/ - Free Facebook group for candle makers: https://www.facebook.com/groups/candlebusinesshub - Download the Candle Business Startup Guide: https://candlebusinesscoach.com.au/candle-business-startup-guide/ - Sign up for my Daily Motivation emails: https://www.candlebusinesscoach.com.au/dm-emails - Let’s be Instagram friends: https://www.instagram.com/candlebusinesscoach/   Make sure you SUBSCRIBE so you don’t miss any future episodes. And if you enjoyed this episode, please leave a rating and a review ✨   This podcast is sponsored by Long Story Short Design & Print - https://longstoryshortdesign.com.au/