Gail Tripp has a wealth of experience in consumer financing and home improvement sales. From correcting application submission errors to adding co-borrowers, she shares insights on turning financing declines into approvals, shedding light on deciding consumer behavior. She joins Chad Peterman to discuss how strategic financing is crucial for HVAC companies' growth, especially as we look toward 2024's unpredictable challenges. Together, they stress the importance of overcoming economic hurdles such as inflation and supply chain shortages, and how leveraging social media can positively impact our industry. Gail and Chad advocate for embracing financing early in the sales process and selecting partners wisely for sustainable growth. Additional Resources:  Chad on LinkedIn Chad Peterman | CEO | Author Peterman Brothers Website Connect with Gail on LinkedIn Get Started with GoodLeap Learn More About GoodLeap More on PeopleForward Network Follow PeopleForward Network on LinkedIn