Ep. 156: Building Customer Trust Through Personalized Banking Experiences
Listen now
Description
Convenient digital experiences have become table stakes in the hypercompetitive world of retail banking. True brand differentiation -- and lasting customer loyalty -- hinges on securing trust through personalized experiences at every moment of truth.
What does it take to deliver that degree of personalization and trust in the digital world? How do we stand out from the crowd - not just in terms of our offering - but in terms of our values? How can we improve the efficacy and conversion rates of our activities?
Ahead of his speaking session at Rethinking Experiences for Retail Banking, a free online event taking place on June 24 and subsequently available on-demand, Guy Hellier, VP of Product Management, Digital Experience at OpenText, answers these questions and more on the CCW Digital Podcast.
Secure your free spot in the upcoming event here.
More Episodes
In this fireside chat, CCW Digital's Matt Wujciak discusses blending marketing, brand perception, and CX with Wajma Mohseni - marketing expert and former Director Of Global Brand Marketing at the WSJ.
Wajma is the Co-founder and co-chair of DJ Green, an environmental initiative at Dow Jones...
Published 10/28/21
Published 10/28/21
CCW Digital's Matt Wujciak and Google's Rob Lawson discuss how Google has turned Search, Maps and more into a conversational experience with Business Messages.
Before Google, Rob started (and sometimes sold) companies focussed on mobile advertising, games, communities and messaging.
In this...
Published 10/28/21
Links
Twitter
Facebook
Instagram
Patreon
Genres
Artwork or description wrong?
Request an update »
Updates may take a few minutes.
Do you host a podcast?
Track your ranks and reviews from Spotify, Apple Podcasts and more.
See hourly chart positions and more than 30 days of history.
Get Chartable Analytics »
See hourly chart positions and more than 30 days of history.
