ChatGPT is the ultimate tool for writing listing descriptions. But then why do so many agents struggle to use it for creating attention-grabbing results every time? It’s because you need to teach ChatGPT what you want every time.    Luckily, there is a way to permanently train your own custom GPT...

People always want big changes fast. Have you ever tried to massively change your habits all at once? How’d it work out for you? The key to massive breakthroughs is adjusting little things over time. That’s what we’re talking about in this Mindset Monday. 

Your buyer strategies need an update.    The NAR settlement agreement has gotten preliminary approval and rules are set to change in July, but that’s just one of the new challenges you face.    Right now, it’s critical to use new buyer strategies to handle consumer perceptions, increasing...