Zulu Uwolloh: Don't just give social media to the intern
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Description
Raise your hand if you've been the intern left to run an organisation's entire social media portfolio πŸ™‹β€β™€οΈπŸ™‹β€β™€οΈπŸ™‹β€β™€οΈ It’s no secret that young people hold immense potential to create change in the world. But all too often, youth voices are taken for granted. Digital skills are not a given. The ability to manage multiple social media accounts, write copy, and design graphics (which are all separate jobs FYI) requires hard work and training. Young people can absolutely fulfil this to an exceptional level. But when c-suite executives just hand these jobs down to the lowest rung of an organisation, the importance of good comms is completely dismissed. In this episode, I speak to Zulu Uwolloh about her experiences as a young social impact leader. We discuss: The unique benefits of young people working in social impact Overcoming imposter syndrome as a young person in the sector The assumption that all young people can β€˜do’ social media and that it isn’t a 'real' skill Zulu is the founder of Kurerie (which means change in the Isoko language), a youth-led digital platform, global movement and community that amplifies the voices of youth making an impact in their communities. Through the Kurerie website, Kurerie educates young people on how they can become active stakeholders in the achievement of the UN SDGs. She is currently a Program Assistant at Ford Foundation, where she works on the natural resources and climate change and gender, racial and ethnic justice program areas. To keep up with Comms for Good, follow me on LinkedIn and Twitter!
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