REGISTER FOR THE NEW ERA OF CONTRACTING SUMMIT HERE: https://www.contractorgrowthnetwork.com/the-new-era-of-contracting-summit/ Erin Longmoon is the CEO of Zephyr Recruiting, specializing in recruiting services tailored for small businesses, with a focus on aligning company culture with employee values. Her approach is personalized, addressing the unique hiring challenges and opportunities in small business environments. Longmoon advises on employee retention, positive workplace culture, and strategies to attract top talent. She is also a speaker and writer on human resources, small business growth, and employee engagement. On today's episode, Erin joins us to talk about the differences between hiring and recruiting why you should treat recruiting like marketing the role that culture plays in hiring how to handle recruiting and hiring in-house what the new era of recruiting looks like Erin will be speaking at the New Era of Contracting Virtual Summit taking place on January 24th and 25th! REGISTER FOR THE NEW ERA OF CONTRACTING SUMMIT HERE: https://www.contractorgrowthnetwork.com/the-new-era-of-contracting-summit/