The arts’ contribution to the state’s GDP is significant, says Michael Bobbitt, executive director of the Massachusetts Cultural Council. The sector in Massachusetts is a $27.2 billion industry, Bobbitt says on this episode of the PNC C-Speak podcast. That’s based on a 2021 U.S. Bureau of Economic Analysis report.  “We know that arts are great for supporting people's health needs and their education needs, but also great for business,” says Bobbitt. “The more we can build those relationships with our sector and those sectors, the more everyone will benefit from having this deep infusion of arts and culture.” The council’s statewide initiatives range from providing grants for individuals, organizations and groups statewide to building relationships with industries and sectors to help support its activities.  Listen to the episode to hear more from Bobbitt about: His entry into the arts. [3:07]Past and current musicals he’s written. [4:47]The council’s Culture Rx arts “prescription.” [8:31]Why public support for the arts is important. [14:04]Powered by PNC Bank. Download a transcript of the podcast.