Vilma has dedicated her career to developing creative industries across New York, Chicago, London and Dubai. She joined Alserkal in 2012 and, in her time with the organisation, she has been instrumental in its evolution and responsible for overseeing Alserkal Avenue’s physical expansion of US$20 million in 2015. Vilma has also been the driving force behind Alserkal’s non-profit activities in the arts, which were formalised under Alserkal Arts Foundation in 2019, affirming the organisation’s commitment to artistic production, scholarship and research.