External data privacy – what is it? How do current threats to personal data privacy require defenses beyond stronger hardware and software? Harry Maugans, CEO of Privacy Bee - https://privacybee.com - explains how external data privacy requires us all to think beyond protections provided by organizations to which we belong. Data brokers, AI database collectors, and cybercriminals all seek access to PII (personally identifiable information), which can be used for good and bad purposes and can result in physical and financial risks to individuals. Steps can be taken to safeguard personal information, even of famous individuals who don’t want certain types of information made public or misused about them. Tune in to Episode 144 to enrich your understanding of privacy-centric thinking and take practical steps in protecting personal data privacy. Time Stamps: 00:55 — What does 'external data privacy' mean? 08:55 — How do cybercriminals exploit systemic weakness? 11:25 — How does a well-known person keep their privacy?