If the medium is the message, what is content in the age of the attention economy, where advertisement and profit drive all? A wild gourshanne and Professor Johnny Grayballs explore messages inside content: how do we craft them, create call-to-actions, and successfully sum up the intention of a content series? After a brief exploration, Grayballs shares his frustration at the defamation of music videos by YouTube (see episode art to see this uproar about the Iggy Azalea video). In the second half, we are joined by Bryan and O-Ridge-inality to continue discussing the implications of the monkey brain, simulations of humans lying to us onscreen, Netflix credits, using media to repetitively distract ourselves from our own realities, and introducing new social topics to content in order to create familiarity with new agendas. "Netflix exemplifies how the art of storytelling has become a science of manipulation." Learn more about Pelenia @ https://pelenia.online Chat with us on Telegram: https://t.me/getyousomepele --- Send in a voice message: https://anchor.fm/pelenetwork/message