Is data the new oil? Ross Mason pioneered improving integration to unlock more valuable data, but he believes this is only the start of driving change. In this episode, the Founder of the world’s leading API platform discusses how APIs enhance big data potential. He also explains how the gap between IT and business is closing as the lines between CIO and CEO begin to blur. Ross Mason shares his thoughts on… Defining APIs “You hear people say an API is a product. The product realization of an API isn’t building the API. It’s putting all the infrastructure around it to help people get successful using it.” API-Led Connectivity “We’ve barely scratched the surface of what connectivity really means. APIs need contexts that know how to connect better and more easily, and group things together in a way that we can understand better as humans.” The New Role of the CIO “The role of the CIO is really to figure out the strategies within the organization to make [data] broadly available and actually get those assets to the front of the business where they can be used most effectively.