Welcome to this episode of The Tiger Table, where we embark on a journey through the diverse paths to success in the dynamic world of the creative industry. Join us as we delve into insightful discussions on topics ranging from video-centric content creation to branding strategies. In this episode, we are thrilled to introduce Jacob Cass, a seasoned brand designer and strategist, who shares his journey from traditional education to bringing global brand experience to smaller businesses. Together, we explore the significance of educational backgrounds and self-learning. Discover how individuals navigate transitions to digital agencies, share their knowledge through blogging and social media, and engage with clients to deliver impactful designs. We'll also delve into the intersection of content marketing and branding, emphasizing the importance of entrepreneurship, community engagement, and diversifying skills.