In last week's episode, we asked whether SEO was still relevant in 2022. The short answer was yes. As promised at the end of last week's podcast, we have continued the discussion. SEO strategies and trends are often dictated by the current state of Google search, and Google has changed greatly...

SEO was the biggest topic in the early days of digital marketing. It existed before Google Ads (formerly Google Adwords) was first introduced and co-existed with PPC for many years. As is true with everything, we can expect continuous changes in regard to SEO, and much has changed since the...

There is no longer talk of a pending recession - the recession has arrived. With its arrival, it brought about hiring freezes, layoffs, rising interest rates, and companies attempting to minimize their overhead. As more and more companies become reactive to the situation, it is clear this will...