Welcome to growing e-commerce. This time, Mike is discussing Google marketing live, also known as GML. As the recording takes place between GML and IO (Google's big developer conference), it was a pivotal month probably in the history of the company. Most importantly, ecommerce was at the forefront of GML and it felt very much like an ecommerce event. Listen to the episode to learn  about the features coming to Google search and Google ads and what they mean for you. We'll cover conversational campaign creation, product, studio, Merchant Center next and more. Overall direction of Google technology - 3:00 Ads are coming to SGE? - 7:20How can AI in Google environment support advertisers - 13:10Automatic asset generation -18:55Product Studio - 23:10Merchant Center Next - 29:16