Welcome to #beingAfricaAllah Podcast episode27_02 where we have the unique opportunity to speak with the John Beckford, Director of Marketing for Miami Carnival. In this insightful conversation, we will explore the economic value that Miami Carnival brings to South Florida's tourism industry and how it positively impacts local businesses. Additionally, we will delve into the various aspects including the cost of operation, marketing support, investment, and mandates that contribute to the success of this spectacular event.