Part 2 of our interview with Barista Magazine founder, Sarah Allen. We change gears in our discussion with Sarah to discuss and define cold brew. As a magazine owner, Sarah has watched the popularity of cold brew skyrocket over the past decade and we chat about many of the changes she’s seen while at the helm of Barista Magazine. Subscribe: iTunes | Google Play Music | Stitcher Highlights & Takeaways We define “cold brew”…. again Cold Brew: Coffee that was brewed with the specific intent to be consumed cold Signature cold brew cocktails are a great way for shops & cafes to increase revenue What we mentioned on during this show Episode 98 Transcript [music] Brendan: Hey there. Thanks for tuning in to another episode of the Drips & Draughts podcast. Today is part two of our episode where we’re joined by Sarah Allen, the founder of Barista Magazine. If you didn’t hear part one of the episode, you can go back and check that out, that was episode 96. You can find links and show notes from that episode at dripsanddraughts.com/96. We decided to split the interview up into two episodes because we had a pretty big change of topic. We talked about growth in the industry in general as well as challenges for startups in the first half of the episode. We really switched gears and really focused on cold brew and that’s going to be today’s episode. Before we get into today’s episode, just a quick mention. If you’ve ever got any questions for the show go hop on our website. There’s a link up there that says ‘questions for the show’, click on that, you can record a question. If we play it on air you’ll win a t-shirt. How great is that? Winning prizes for asking questions? I would have been a much better student if my teachers would have implemented something like that, but yes, we’ve got all of our show notes on the website and links to all the guests and everybody we’ve ever had on the show. If you haven’t checked it out, go to our website dripsanddraughts.com, check that out and hey, maybe you will click the link to pop on over and leave us a review on iTunes as well. One more thing I should mention; it’s been a long time coming but we’ve finally started working on our cold brew cocktail e-book again. The idea behind the cold brew cocktail e-book is a collaborative e-book that we’re going to put together. We’re asking for submissions from you guys, our listeners, and we’re basically going to compile all those into a book and I think we might actually even print some copies. If you’re interested in getting a cold brew cocktail recipe in our e-book, it doesn’t matter if it’s alcoholic, non-alcoholic, feel free to submit one. We are accepting those through the Drips & Draughts website, you can go to dripsanddraughts.com/coldbrewcocktails. That will pop up a form for you to fill out and, yes, it’s that easy. If you’ve got a cold brew cocktail recipe that you wouldn’t mind sharing, hop on over to the website dripsanddraughts.com/coldbrewcocktails. All right. With that, let’s get into today’s interview with Sarah Allen from Barista Magazine. [music] Announcer: Thanks to our sponsor, Cold Brew Avenue, the first stainless steel cold brew system that...