In episode 537, Megan chats to Madeeha Anwar about why blogging is a marathon and not a sprint and how to prepare yourself accordingly, especially if you’re starting out, including what to prioritize now for long-term success as a blogger. Madeeha is a baker, recipe developer, food stylist, and photographer. Her blog, Now Delish, was started in December 2021. In addition to the blog, Madeeha continues to work full time, and has reached a point where she knows how to organize her blog well to keep things moving forward. Now Delish primarily features baking recipes and easy main course recipes, especially the authentic Pakistani recipes that Madeeha grew up with. In this episode, you’ll learn about common difficulties food bloggers face, the need for patience, why you should spend time to understand your analytics and invest in your blog, as well as other strategies for continued growth. Key points discussed: - Prepare Your Mindset For A Marathon: Blogging is complex with many layers to learn; there is no get rich quick scheme that gets you long-term success overnight. - Plan Your Content In Advance: It’s important to plan and create a content calendar prior to creating blog posts - it will help you stay organized and on top of your goals. - Find a Way to Pivot and Adapt: Adapt your content strategy when something is not working or as a result of Google updates and other changes in the field. - Allow Yourself to Procrastinate: If you do not feel inspired to do a certain task, be easy on yourself and postpone if necessary. - Stay Productive, Avoid Burnout: By focusing on quality over quantity in blogging and social media it’s easier to stay balanced. - Invest Time in Free Resources: Use free resources like podcasts and YouTube videos to learn as much as possible about different aspects of blogging. - Get an Audit as Soon as You Can: If your budget allows, get a website audit as this reveals SEO mistakes you may not know of and other areas that you can improve. Connect with Madeeha Anwar Website | Facebook