Tom Hammond is the co-founder and CEO of Userwise, a company that is shaping up live-ops in gaming, and they call themselves the world’s first player experience management platform trusted by teams to power their Liveops all-in-one place. Tom is an entrepreneur who shares a lot about his founder's journey on social media and also on his podcast, Mastering Retention. In this episode with Tom, we talk about bootstrapping a company versus the venture-backed path. How small game studios, with not a lot of cash or experience, can still break out. And what Tom thinks is the reason that developers don't build games with live ops from day one