In the latest episode of "Empowered to Grow in Business," I am thrilled to welcome Bassem Kadry, a visionary in the field of intellectual property and productization. Dive into an enlightening conversation on "Commercializing IPs: How to Productize Your Discovery." Discover the secrets behind transforming your innovative ideas into market-ready products. Bassem shares actionable insights and strategies that can help entrepreneurs and businesses navigate the complex journey from concept to commercialization. Tune in to learn: - The crucial steps for productizing intellectual properties - Common pitfalls to avoid - Real-life examples of successful productization Don't miss this episode packed with valuable advice for entrepreneurs, business owners, and innovators aiming to turn their discoveries into successful ventures.