Bob has enjoyed 100% launch success returning over $1 billion to his investors. He’s founded six companies, sold four and is still running two. He’s grown two startups to $100m and $156m in sales in 5 years and 3 years respectively. During our conversation, Bob explains The vital importance of having a crystal clear vision for your company and what the 11 elements of a successful vision are that comprise what he calls his Vision Pie.The main reasons that startups fail (the most important one accounts for 42% of failures) - and what you should do to avoid being one of them!When the data confirm that only 1 in 400 companies secure funding, he shares his evidence-based reasons for this and explains how to ensure that you are one of the companies that do get funded (it's not about your pitch deck!)Bob has also kindly provided the Bulletproof Entrepreneur audience with access to several valuable resources - see the links below. Links: https://homegrownclub.co.uk/events/rockstar-series-founder-of-leon-henry-dimbleby-in-conversation-with-alan-smith/ Bob Norton - Fractional CEO/COO Helping Companies Reach 50%-100% CAGR, Scaling Guru, Leadership Operating System - AirTight Management | LinkedIn https://clevelenterprises.com/Recommended_Reading.html https://www.ceobootcamp.us/top8 - Free eBook - Top 8 Reasons Companies Fail to Raise Funds – From my experience as a Serial Entrepreneur and also angel investor. https://www.ceobootcamp.us/top20  - Free eBook Top 20 Reasons Startups Fail And How to Avoid Them – This based on research of hundreds of startup postmortems.  Free course on the top 40 skills entrepreneurial teams need to build a successful company Webinar replay for Mastering the Top 10 Challenges of Growth and Scaling any business. – The challenges of scaling are statistically 1.260 harder than building a successful startup because these skills are so rare and only learned by experience. No university teaches these things. Webinar replay: How to Raise Millions for Any Company – Learn the 30 other sources of capital beyond angel and VC and how to prepare a company and get it into the top few percent investors see. The 11 Elements of a Successful Vision article and diagram – The Vision Pie and Vision Cone concepts to be way beyond the average understanding of how to develop and use a complete vision. This is on Bob’s Blog with over 175 other articles searchable by topic and keyword  6 Professional Certifications and 40 Courses can also be seen at www.EntrepreneurshipU.com – I believe these courses can easily triple a company’s chances of success because they are jam-packed with dense content that includes thinking models, checklists and “How to” stuff for almost any entrepreneurial challenge.  This podcast is produced by GR Media Sponsored by Capital Asset Management