The power of the brand is extremely important, and this is more true than ever in the world of esports. Co-Owners of AoE Creative, Simon Bennett and Markel Lee join Chauntel Busche and her guest host Donte Jackson to discuss their journey into esports, why branding is so important, and some insights on what’s to come in the world of esports and gaming. You can learn more by visiting: https://aoecreative.com/ https://twitter.com/AoECreative The branding of esports and building the narrative and story Markel_Lee - https://twitter.com/Markel_Lee Simon_Bennett - https://twitter.com/AoE_Bump The Esports Future E-Zine Podcast is part of the Esports Futuri Podcast Network. You can find out more by visiting esportsfpn.com