In this episode, John talks with Dr. David Palmiter about the basics of social media.  They discuss why it is important for psychologists to understand social media as their patients are likely using various forms of social media.  Psychologists also need to know what social media is before they participate. They discuss their use of social media as part of professional development.  Psychologists need to know at least the basics about social media to practice psychotherapy effectively.   At the end of this podcast, the listener will be able to:   1. Explain the concept of social media. 2. List two reasons every psychologist should be on Twitter. 3. Define the concept of branding.   Please read David Palmiter's article: To Tweet or Not to Tweet for an understanding of Twitter.   Click here to purchase 1 APA-approved Continuing Education credit